Case Studies

Manager Dealer Development

Overview

Challenge

The primary challenge was the client’s initial focus on candidates with experience solely in the four-wheeler segment of the automotive market. This narrow perspective was limiting the potential talent pool and hindering the identification of candidates with diverse and potentially transformative skill sets. The task was to broaden the client’s viewpoint and consider the value that professionals from the two-wheeler segment could bring to the four-wheeler dealership development strategy.

Result

The turning point came when the client met with a candidate from Bajaj, a prominent player in the Indian two-wheeler market. This meeting was instrumental in shifting the client’s perspective, allowing them to see the potential in leveraging experiences from the two-wheeler sector to innovate and enhance their dealership development strategies. The candidate’s background in successfully managing and expanding dealer networks in a different segment of the automotive market provided fresh insights and approaches that were adaptable to the four-wheeler market, leading to the client’s approval and subsequent successful placement in the role.

Unique Approach

The strategic shift in focus towards candidates from the two-wheeler automotive segment was a calculated move by Corporate Associates. Recognizing the similarities and transferable skills between the two segments, they advocated for a more inclusive search strategy. This approach not only widened the talent pool but also introduced new perspectives and strategies to the client’s dealership development efforts. By facilitating meetings between the client and candidates with diverse automotive backgrounds, Corporate Associates played a pivotal role in aligning the client’s needs with the innovative potential of professionals from across the automotive industry, ultimately leading to a successful hiring decision that supported the client’s long-term development goals.

2006 - 2007

Financial Year

A globally distinguished automotive company with a vast dealership network in India

Client

Manager Dealer Development

Financial Year

2006 - 2007

Sector

Automotive

Client

A globally distinguished automotive company with a vast dealership network in India

Location

New Delhi, India

Function

Supply Chain & Operations

Industry

Industrial

Introduction

The client is a powerhouse in the global automotive industry, celebrated for its cutting-edge technology and a wide range of vehicles. In India, the company has established a formidable network of dealerships, serving as a cornerstone of its market dominance and customer reach. The role in question was pivotal for driving the company’s dealership expansion and development strategies, ensuring the brand’s continued growth and market penetration.

Case

This case study highlights the strategic recruitment for a Manager Dealer Development position at a leading global automotive company renowned for its extensive presence in the Indian market. The role was critical for enhancing and expanding the company’s dealership network, which included over 500 dealers across the country. The challenge was to find a candidate with the right expertise, particularly someone who could bring innovative strategies to predominantly four-wheeler market operations and align with the company’s growth objectives.

Challenge

The primary challenge was the client’s initial focus on candidates with experience solely in the four-wheeler segment of the automotive market. This narrow perspective was limiting the potential talent pool and hindering the identification of candidates with diverse and potentially transformative skill sets. The task was to broaden the client’s viewpoint and consider the value that professionals from the two-wheeler segment could bring to the four-wheeler dealership development strategy.

Unique Approach

The strategic shift in focus towards candidates from the two-wheeler automotive segment was a calculated move by Corporate Associates. Recognizing the similarities and transferable skills between the two segments, they advocated for a more inclusive search strategy. This approach not only widened the talent pool but also introduced new perspectives and strategies to the client’s dealership development efforts. By facilitating meetings between the client and candidates with diverse automotive backgrounds, Corporate Associates played a pivotal role in aligning the client’s needs with the innovative potential of professionals from across the automotive industry, ultimately leading to a successful hiring decision that supported the client’s long-term development goals.

Execution of Strategy

Result

The turning point came when the client met with a candidate from Bajaj, a prominent player in the Indian two-wheeler market. This meeting was instrumental in shifting the client’s perspective, allowing them to see the potential in leveraging experiences from the two-wheeler sector to innovate and enhance their dealership development strategies. The candidate’s background in successfully managing and expanding dealer networks in a different segment of the automotive market provided fresh insights and approaches that were adaptable to the four-wheeler market, leading to the client’s approval and subsequent successful placement in the role.
00:00
00:00